Goodshuffle, an event rental and production software firm, received $5 million in a Series A investment from FINTOP Capital.
The epidemic “wiped out much of the events industry,” CEO Andrew Garcia told Eltrys. Goodshuffle’s network of small businesses renting tables, chairs, tents, decorations, and linens was “extremely resilient.”
“A lot of them were able to stay alive and provide temporary infrastructure for COVID testing sites,” he said. “If events were still going to happen, they needed to be outside, so some even started side businesses making and renting PPE.”
Goodshuffle has also developed a “wishlist integration,” which is a Shopify plug-in that enables businesses to utilize their website as an online showroom. Garcia said that the option to browse inventory, add items to a shopping cart, and book online was a “lifesaver” for many customers.
The Goodshuffle Pro vertical SaaS platform allows rental and event production companies to manage invoices, contracts, schedules, and payments from a single dashboard while tracking inventory, automating sales, and expanding.
Garcia drew inspiration from his time as a college DJ, when he borrowed equipment. In 2015, he and Erik Dreyer founded an online rental marketplace that later became Goodshuffle Pro with Karen Gordon. In 2018, they made their pro debut.
Garcia said that the company has thousands of customers but would not divulge revenue increases. With the $5 million financial investment, the company hopes to hire additional people and expand the Goodshuffle Pro with new capabilities that Garcia would not disclose.
“We know we have an extremely crisp vision of what we want to build and who we need to build it,” Garcia said. We found an appropriate partner in FINTOP Capital who shares our purpose. The $5 million crystallizes that moment, allowing us to bring the firepower professionals here to fulfill that objective more quickly.”
