Substack is updating its Twitter-like Notes feature to match X. On Tuesday, Substack revealed that users can publish films to Notes both in the app and online. Users may now embed notes on other sites.
A year after Substack launched Notes in April 2023, corporations were trying to attract Twitter users who left when Elon Musk took over in late 2022. A dedicated Twitter-like feed displays short-form postings, quotations, comments, photographs, links, and ideas from the Notes section.
Users can now capture or upload movies to Notes via their phone’s camera roll or desktop. As more writers and producers use the platform’s video capabilities and launch new series, the firm wants to let them share their work on Notes. X and Meta’s Threads allow users to add videos, so Notes should do the same.
According to Substack, embedding notes on external sites will enable authors’ material to spread around the web. Substack noted that X postings commonly include a writer’s note in a news piece. Users may discover a note’s embed code by clicking the three-dot menu in the top-right corner and choosing “embed note.”.
Notes has earned more than 3,000 paid and 230,000 free subscriptions for authors and producers on Substack in the previous 30 days, Substack revealed on Tuesday. According to Substack’s blog, Notes is particularly useful for those without significant audiences.
As soon as the Twitter mayhem started, the firm recognized an opportunity. Substack wrote in October 2022 that “Twitter is changing, and it’s tough to predict what might be next.” Substack urged creators of all kinds to migrate their Twitter followers to Substack. Substack added Chat, and finally Notes, to its goals.
As Substack builds up its Twitter-like product, X falls apart. On Monday, the firm revealed that it would charge new users a nominal price to post on the social network to combat bots.
